Photographer Simon Frederick combines stills and motion in this insightful piece that follows the Internationally renowed hair stylist Johnnie Sapong, backstage creating the looks for some the worlds most high profile celebrities, prior to their appearence on the Cannes Red Carpet at The 66 Cannes Film Festival 2013.
Born in London of Ghanaian origin, Johnnie Sapong’s work has been seen on the pages of prominent international style bibles such asAllure, Glamour, W, GQ, i-D, Muse, Vanity Fair and Vogue (Italian, German and Japanese editions).
Johnnie’s list of prominent photographers is virtually a list of Who’s Who including; Annie Leibovitz, David Bailey, Miles Aldridge, Ellen von Unwerth, Terry Richardson, Nathaniel Goldberg, Karl Lagerfeld, Mert & Marcus, Alisdair McLellan, Manuela Pavesi and Sølve Sundsbø.
For 12 days, Simon Frederick photographed and filmed Johnnie at work and at play at Cannes 66 Film Festival. Narrated by Johnnie Sapong this is a quick fire snap shot into the glamorous pressure cooker world that merges the glamorous worlds of Fashion & Film together at the event that is the Cannes Film Festival.
Johnnie has been attending this festival for many years, as one the the leading fashion creatives requested by the stars. Asked what Cannes means to him, he replies,”Cannes for me is about exploration of beauty. I think the visions of grandeur. It has wonderful history, beautiful moments of wonderful celebrity. And its just a really entertaining two weeks really. It’s about showing what the film world does globally. Of course primarily big budgets are always in places like this. It’s one of the biggest festivals outside of being like an award ceremony like the Oscars. Something like the Palmes d’Or is a great way of celebrating international film.” – Johnnie Sapong, Cannes Film Festival 2013.”
The red carpet is a pressure cooker environment. The celebrity has to look right as their image will be beamed all of the world in moments. Cannes is especially a high pressure event. Steeped in history Cannes is one of the big two. Probably only second to the Oscars, Cannes is special.
Johnnie Sapong’s career is highlighted with his vast array of celebrity clientele.He is a favorite hairstylist to Jude Law, Daniel Craig, Natalie Portman, Gwyneth Paltrow, Kiera Knightley, Justin Timberlake and Johnny Depp. Johnnie travels the world working with many stars on editorials, press junkets, movie premieres and honorable charity engagements.
Johnnie Sapong is an icon of the fashion industry, a trend setter and trailbalzer: One of these people that you may or may not have heard of but has definately influenced the choice of haircut that you are wearing right now.